Kickstarter is a service that was recently brought to my attention. After taking a look around on the site I find it an amazing and essential tool to help bolster creativity and bring it to a wider audience.
In essence, Kickstarter takes pledges from supporters for projects that an artist or creator cannot afford to pay for him/her self. Oftentimes there are unique and amazing works by writers, artists, filmmakers, photographers, chefs, programmers, etc. that will never be seen by a wider audience due to their lack of funds or companies that don’t think they can monetize it for themselves.
What this service does is that it allows these creators to define a project, set a deadline, and ask for the funds required to complete their project. They then accept pledges from donors willing to make their project a reality in the form submitted. Kickstarter also uses a different funding system in that no funds are paid out unless the project is fully funded by the deadline. In this way, a creator isn’t under pressure to come up with a completed work with only partial funding. If the total amount isn’t met, then no payments are taken from the pledges and the project does not go forward. Therefore, only works that are 100% backed will be set into motion.
I think this is a great service that puts the act of creating something new and refreshing 100% square in the hands of the person with the idea and not let it be molded by those who want to influence or change the idea in order to make money off their investment. We can’t fully expect every project to be a piece of masterwork that will stand the test of time, but without the help that Kickstarter provides an individual, many of those quality and memorable works may never be seen.
Anyone interested in supporting creativity at the core level should take a look at the many projects in need of funding. Maybe one day, YOU will be the one who requires a little help in getting something started!
– The Comic Book Critic